Precision Targeting

ReplaceAds™ can help you target your customer precisely through several methods, including the following.

• Behavioral
  Serve ads based on your customers' browsing behavior.
• Demographic
  Target campaigns based on a number of demographic criteria such as race, age, income, sex, employment, education, and home ownership.
• Technographic
  Target based on web browser, browser version, bandwidth or operating system.
• Retargeting
  Flag visitors to a site based on what they did on their last visit, and then "retarget them" when they return.
• Geo-Dem
  Overlay geographic data such as country, state or zip code with demographic information.
• Daypart
  Tell us what hour of the day or day of the week that you'd like an ad to be viewed.
• Content
  Choose specific sites, sections or positions on a page for ad placement.
• Keyword/Search
  Serve ads based on specific keywords that are entered into a search engine.
• Custom
  Develop a specific targeting strategy that is customized for whatever your marketing goal may be.